Sales

Relationship marketing

Relationship Marketing: Connecting With Your Customers In A MORE Novel Way

Hooking customers to your brand will often require a lot of marketing effort. You typically focus on how to push your product or service to more people. However, there is another approach you can explore to connect with them. We’re talking about relationship marketing. So, how does it work and how can you make it […]

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Team of professionals collaborating in a modern office, analyzing charts and discussing strategies, symbolizing SaaS startup business sales optimization.

SaaS Startup Business 101: The Secrets To Optimizing The Sales Process

With SaaS being one of the fastest-growing tech industry sectors, your startup business will likely want to jump into it. But once you get started, you will realize that it’s by no means easy. One of the biggest challenges you will face here is selling your service. For that, you might need to look into

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SaaS startup business customer onboarding metrics

SaaS Startup Business: The Onboarding Metrics That You Should Watch Out For

Effective onboarding is considered the key to bringing SaaS customers into your service right. Thus, your startup business needs to pay plenty of attention to it. But where do you start monitoring it? Here are the key metrics you should look into and track as your customer progresses through their onboarding sessions. SaaS Customer Onboarding

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saas startup company customer loyalty

SaaS Startup Business: Gaining Loyal Customers To Your Side

Gaining customer loyalty is vital for the success of any startup business. And that’s pretty true in the case of SaaS. However, attracting that loyalty can be more challenging in this industry. Let’s look at what it entails and find out how you can effectively earn the love of your users. Understanding Customer Loyalty In

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