Artificial intelligence has become one of the biggest tech trends in recent years. So, it isn’t surprising that you will find it almost everywhere, including various business processes. But it can sometimes feel as if there is something it lacks.
What is missing is the so-called human touch. But how does it work exactly and how do you add that? Let’s explore it further.
Understanding The Limitations Of AI
So, you might wonder why artificial intelligence need to feel more “human”? After all, its purpose in your business will often be to boost your productivity and output. But despite all the hype, AI still has its limitations.
Lack Of Creativity
For one, it lacks creativity. Sure, AI can generate tons of different outputs every time. But these are generated from a preset sample, which means it simply mixes and matches stuff randomly. While this can be useful for most purposes, it can also fall short.
Image from Ladders.
That lack of creativity can be especially telling in situations that require it, such as creating customer responses. Thiatcan make such responses feel repetitive and unengaging. Customers might end up uninterested in continuing the conversation further.
Difficultly With Context
Another significant limitation of AI for business processes is understanding and utilizing context. As we all know, context is essential for understanding the nature of human interactions. It then serves as a guide for responding to these interactions.
While AI has become more advanced in understanding some contexts, it is still far from fully grasping these. As such, it can struggle with more unfamiliar ones that it encounters. That limits its applications.
What Does The Human Touch Bring?
At the very least, the human touch can help you resolve the above challenges for AI. But there is more that it can bring to your AI tools. Here are some of its vital contributions.
It Develops Trust In AI
Image from Inc.com.
Trust is a crucial element in the effectiveness of AI in serving your customers or performing other business functions. Human assistance can help it gain that trust faster by improving its performance. It does this by ensuring the correctness of the AI’s results. And as the tool learns, human agents can take the work to the next step.
It Creates Better Engagements
Another vital contribution of the human touch to artificial intelligence is improving its ability to engage customers. Here, it isn’t just about delivering the correct answer to customers. Human agents can also help AI do a better follow-through by improving its ability to predict future customer actions.
Better Integration Into The Customer Service System
Image from Chat Bot Magazine.
To get the most out of AI, you need to integrate it well into your service process. Adding the human touch also helps here, as it lets your service team better adapt to the tech and incorporate it into their work.
So, How Do You Humanize AI?
That might seem like a simple question, but you have a lot of work involved. What you want is to make artificial intelligence meld with the work of your human team. That way, there is continuity between the two for your customers.
Creating A Customer-Centric Experience
Of course, the biggest reason you want to humanize AI is that it will be serving human customers. As such, the first step in that effort is creating a customer-centric AI strategy. Here, you need to consider the role AI plays in this journey.
image from The Brooks Group.
For instance, you might want AI to take on more of a support role, as human agents take the forefront in assisting customers. With that, you want to make it easy for customer engagements to flow from one section to the next. That makes it easier for customers to accomplish their goals and avoid pain points.
Invest In Human Strengths
The success of your effort to humanize AI also hinges on the effectiveness of the human agents who will carry it out. As such, you should build the strengths these agents have. Things like creativity, emotional intelligence, critical thinking, and adaptability are the significant ones you should focus on.
image from Transform And Thrive.
You should also build a culture of learning within the teams involved with your AI. Encourage them to explore new ways to engage and help customers. Ensure that your team has all the tools they will need to use this knowledge with AI.
Creating The Right Checks
The last aspect you should focus on when adding the human touch to AI is creating the checks for it. Here, it isn’t just about correcting the errors that might indicate that it is AI-generated. You also need to refine the output to sound more natural, focusing on consistency of tone and voice.
For that, you need the help of experts. That is where we at Virtua Solutions come into play. Our customer service and success agents will help you with all the checks. We can also refine the procedure itself for better results.
Providing Full AI Support
But that doesn’t end there, as Virtua is ready to give you full artificial intelligence management support. That begins with the gathering and preparation of the data your artificial intelligence tools need. Our team will ensure that everything is organized and your tools can readily use them.
On the other side of the equation, we will help gather all the necessary feedback about your AI tools. That is essential, as it gives you better insight into how “human” your customers see these tools. Our experts then provide insights on how to improve the tool.
Humanize Artificial Intelligence With Virtua’s Help
Adding the human touch to your artificial intelligence tools is not a short work. You will need to do a lot of iterations to evolve your tool. Virtua Solutions is ready to help you with the long-term effort. Contact us today and let’s start making AI more human.